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January 25, 2018 @ 8:00 pm

Jorge L. Morales


January 25, 2018
8:00 pm


Books & Books in Coral Gables
265 Aragon Ave
Coral Gables, FL 33134


Commercial real estate can be a dull and dry subject – thought Mike Johnson, newly appointed president of a software company, until his office lease was set to expire. Will Mike search for a new office on his own or will he sign a lease he doesn’t fully understand? Find out and learn how to avoid common lease mistakes and protect your company’s best interest – in Don’t Sign the Lease! This highly entertaining and informative story will unveil and open up the commercial real estate industry for business owners. Most people may not fully appreciate someone who gets a lease right, but getting it wrong can cause irreparable harm to your company, your career, and your reputation. You will learn: -Ten common questions of commercial real estate -How to avoid costly pitfalls in lease agreements -How Overwhelmed Business Owners (OBO) can become Triumphant Business Owners (TBO).


About the Author:

Jorge L. Morales is a published author and business entrepreneur. His first book, entitled “Don’t Sign the Lease! The Tale of a Triumphant Business Owner” is a commercial real estate story written to help business owners answer ten common questions of commercial real estate. Part two of the book demonstrates how to avoid seven major pitfalls when signing a commercial office lease. If you own a business or are an entrepreneur or business decision maker, then you cannot afford not to read this business story.

Mr. Morales is a twenty-plus year commercial real estate veteran in the South Florida market. He spent ten years (2007–2017) as a vice president at the global real estate brokerage firm JLL before opening Blue Box Real Estate, LLC, (www.blueboxre.com) a commercial real estate firm for business owners offering high level, trustworthy, and proven customizable real estate services.

Mr. Morales is the founder of Don’t Sign the Lease, LLC (www.dontsignthelease.com) designed to provide essential tools and helpful resources for business owners including the Don’t Sign the Lease Podcast.
Mr. Morales has vast experience and knowledge of the office leasing sector on behalf of both landlords and tenants. He has represented high profile institutional landlords as well as local and regional property owners. He has also served as a Tenant Advisor to many local, regional, and national tenants.

He is happily married, has three wonderful children and resides in South Florida. He loves the Lord Jesus, is an avid Miami Hurricane football fan (please Gators and Noles, don’t stay away), and enjoys playing sports with kids half his age.